I. PROJECT: RETAINER FOR THE MAINTENANCE OF THE PHILIPPINE WEBSITE IN USA – WWW.PHILIPPINETOURISMUSA.COM
II. BACKGROUND:
The PDOT Offices in the US has a US-wide website (www.philippinetourismusa.com), which is an integral marketing tool providing timely and valuable information about the Philippines for the American market, boost search engine ranking, and drive more traffic to the site by providing relevant and up-to-date information to potential tourists. It will also be a platform for the Philippines’ marketing and promotions in the United States. Due to the lack of workforce and technical capability of the PDOT Offices in the US, there is a need to hire a web developer or maintenance provider to update the customized website of PDOT in the US regularly.
III. PURPOSE / OBJECTIVES
The Department of Tourism San Francisco (PDOT San Francisco) needs a US-based company that engages in the business of providing custom website design, development, and maintenance. PDOT San Francisco aims to attain the following objectives:
- To host, maintain, and design web pages on the Philippine website in the US.
- To increase product and destination knowledge that would encourage tourist traffic from the US to the Philippines; and
- To generate publicity for the Philippines as a holiday and business destination.
IV. MINIMUM REQUIREMENTS FOR A SUPPLIER
- Must be a US-based company duly registered in the US;
- Must have extensive experience in developing, creating, and maintaining tourism website of National or Local Tourism Organization especially NTO’s tourism branding website;
- Must have a minimum of five (5) year experience in web design, development, and web hosting, maintenance, and management;
- Must specialize in creating a new user experience through a responsive design accessible to desktop, tablets, and smartphone devices.
- Preferably with experience in handling the North American market.
V. SCOPE OF WORK/DELIVERABLES
SCOPE OF WORK | BRIEF DESCRIPTION | EXPECTED OUTPUT |
Training | Train the DOT Personnel on how to use the program or Content Storage Management (CSM) focusing on content management (editing of content, uploading/removal of photos), adding page/s within the content, creating a new landing page and link/s to other websites, updating program Total Duration: 5 hours | Conduct Training for PDOT San Francisco personnel |
Maintenance | The maintenance team will do any of the following tasks (if needed): Duration – 18 hours per month Reviews, updates, and optimizes old content based on analytics edits the content based on continued client needs Updates SEO tags based on continued analytics (Title, Description, Keywords)Adds/updates ALT tags Prepares Google Analytics reportUpdates WordPress core & pluginsFixes HTML syntax & Section 508 issues; Ensure that standards are followedGraphic designAdd/edit text and photos and new pagesNew site features developmentCode backups Site security and Site analyticsTraining support Web maintenance team dedicated to handling the PDOT US website Account Strategy Management and Reporting – designate an account manager to coordinate services, monitor and conduct quality check on deliverables, provide monthly report (on website services rendered, deliverables produced, and website analytics and performance) | Maintenance Submission of monthly Accomplishment Report on activities undertaken plus google analytics |
VI. OWNERSHIP
PDOT San Francisco will own the content and source codes of the website. The web developer or supplier must turn over all source codes and applications to DOT-San Francisco upon project completion.
VI. BUDGET
The total estimated budget is US$2,400.00 for four months or US$600.00 per month.
VI. PROJECT DURATION
Four Months
VII. PROJECT OFFICER/CONTACT PERSON:
Zeny Pallugna
Mobile: 415 734 6551
Email: team@philippinetourismsf.org or zeny@philippinetourismsf.org
Note:
However, the winning RFQ shall be based on the proposal with the most advantageous financial package cost, provided that the amount of bid does not exceed the above total budget.
VIII. PAYMENT PROCEDURE
Processing of payment shall be initiated upon certification by the end-user of satisfactory completion of services and the supplier’s issuance of billing statements. Should the end-user get sponsorships, the billing statement should reflect only the actual expenses incurred.
IX. DEADLINE OF RFQ SUBMISSION: 15 February 2020